Featured Blogger // Julie from Roadkill Girl

featured blogger

Hello all! I’m back today with a featured blogger, Julie from RoadkillGirl.com, who also runs an online boutique filled with unique clothing styles called Roadkill Ranch. I’m super excited to introduce you to Julie!

This is her story:

The Roadkill Girl Blog is a fun, general fashion blog, written by Julie Rasmussen, the owner of Roadkill Ranch and Boutique, located in Fullerton, California. Julie says, “I started collecting Vogue magazines with my best friend April when I was twelve. During the summer months, when all of the other kids were riding bikes and running through sprinklers, April and I would spend our days poring over the pages of Vogue. We analyzed every outfit, color combination, make-up technique and hair style there was. At thirteen we were ready to take on the Fashion World.”

Julie eventually would serve as a buyer for Nordstrom. After having a seven-year-itch, the boutique was opened, and started selling handmade leather pieces, as well as vintage clothing. Though the store is over 20 years in business, the boutique evolved into a fashion playground for all who enjoy bohemian and Rockabilly fashion. The collection at Roadkill is creatively curated, and every piece cherry-picked to make sure that only the most unique and stylish clothing will be sold. While busy buying for the store, Julie started the Roadkill Girl blog as a creative outlet to provide exciting fashion news, trending styles, and unique looks to all. It was also the first online presence the store had, before the store website roadkillranch.com was formally launched in early August 2016.

The Roadkill girl blog covers everything from runway fashion news, to cool behind-the-scenes peeks into the boutique’s team, A.K.A. the Roadkill Girls. Julie’s vision for the future is to not just scale the business, but to get more people excited about fashion!


As you can see, these photos exemplify Julie’s unique, pin-up, vintage sense of style. I love the classic feel of her blog and her boutique, and I’m excited to show you guys a deeper look into Julie’s unique grasp of fashion and personal style!

Follow Julie at her blog roadkillgirl.com, her shop roadkillranch.com, or on Instagram @roadkill_ranch!

Want to be featured on this blog? Contact me to learn more!

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